CaribPR Wire

• Its company Magma was honored with The Best Small Truck Promotion award in Colombia and Mexico, and The Best Light Truck Promotion award in Guatemala.
• Magna Group and DFAC Dongfeng Trucks / Jungfeng Cars & Pickups signed a commercial alliance to boost the Chinese company’s business in the Latin American market.
• In the following months, Magna Group will continue strengthening its presence in the Latin American market through strategic alliances like the one with DFAC Dongfeng Trucks / Jungfeng Cars & Pickups.

GUANGZHOU, China, Feb. 1, 2024 /PRNewswire-HISPANIC PR WIRE/ — Magna, a leading automotive business group in Latin America, received awards for its subsidiaries in Mexico, Colombia, and Guatemala from Dongfeng DFAC, the largest heavy-duty vehicle manufacturer in China¹. The presentation of these accolades took place during the DFAC 2024 Global New Product Promotion Conference held in Guangzhou, China.

The awards received on January 18th were The Best Light Truck Promotion for Guatemala and The Best Small Truck Promotion for Magma, the group’s subsidiary in Mexico and Colombia. These certifications strengthen the strategic alliance between the two companies, which will allow DFAC Dongfeng Trucks / Jungfeng Cars & Pickups to expand its business in the markets of Mexico, Guatemala, El Salvador, Panama, Honduras, Costa Rica, Colombia, Bolivia, and Argentina.

“DFAC Dongfeng – Jungfeng is more than a supplier for us. It has become a true strategic ally. After 50 years in the market experiencing countless challenges, we are confident that the relentless dedication of this company in providing us with products and vehicles of the highest quality, not only meeting international standards but exceeding our customers’ expectations, will help us overcome future challenges and explore new growth opportunities,” stated Agustín Lama, CEO of Magna Group.

The event also featured the unveiling of new models, highlighting the diversity that the Chinese brand’s portfolio has prepared for the Latin American markets. This exhibition underscores their commitment to meeting customer needs and their progressive approach. Through this alliance, Magna aims to position DFAC Dongfeng Trucks / Jungfeng Cars & Pickups as a leader in its segments and after-sales service for different countries in the region.

“I extend my gratitude to the entire DFAC Dongfeng – Jungfeng team that has contributed to this successful collaboration. Their professionalism and dedication are exceptional in this industry. Similarly, I thank every member of Magna Group, whose hard work and effort have been crucial in turning this alliance into a true engine of progress,” emphasized Lama.

The commercial alliance between both companies is expected to further their commitment to innovation and development as Dongfeng DFAC is constantly seeking technological advancements and innovative solutions tailored to the specific needs of each market. With a comprehensive range of commercial vehicles (trucks and buses) including medium, heavy, light, mini, and conversion series, as well as private-use vehicles and pickups with Jungfeng, the company has become a benchmark in the Asian market and aims to establish itself among Latin American consumers.

For Magna Group, the alliance with DFAC Dongfeng – Jungfeng will reaffirm its leadership in the Latin American automotive sector. Therefore, in the following months, both companies will continue taking joint actions to promote the vision and products of the Chinese company in different markets within the region.

About Magna Group:

With over five decades of experience, our company has established itself as a paragon of excellence in the Dominican Republic, representing exclusively prestigious international brands including Hyundai, BMW, MINI, Motorrad, Kawasaki, Bajaj, and Petronas.

The company has strengthened its global presence with exclusive representations in different countries. We represent the BMW Group in Uruguay, Hyundai for light and passenger vehicles in Jamaica, and exclusively for trucks and buses in Guatemala. In Central America, as well as in Europe with Bajaj motorcycles through Grupo UMA and with DFAC Dongfeng – Jungfeng we have solidified our presence in Central America, reaching Costa Rica, El Salvador, Honduras, and Panama. Additionally, through Magma, we have achieved a successful presence in Colombia and Mexico, highlighting our commitment to strategic expansion and representation of high-quality international brands.

¹ChinaTrucks. https://www.chinatrucks.com/statistics/2020/1101/article_9463.html

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Branch openings in Chile, the U.S. Virgin Islands and the Cayman Islands highlight continued global expansion for the world’s leading car rental business

ST. LOUIS, Jan. 30, 2024 /PRNewswire-HISPANIC PR WIRE/ — Enterprise Mobility is expanding its growing footprint in Latin America and the Caribbean to provide more vehicle rental and mobility options for both business and leisure travelers across the region.

Today, Enterprise Rent-A-Car branches open for the first time ever in Chile – and National Car Rental and Alamo branches are open once again since exiting during the pandemic – through franchise partner Mediterraneo Automotores S.A., part of Circulo Autos. Circulo Autos is a family-owned holding company with more than 30 years of experience in the mobility industry including a car dealership group that operates 18 locations across four cities in Chile.

Enterprise, National and Alamo brands will be available in five locations including two in the capital city Santiago as well as Talca, Linares and Antofagasta. Franchise expansion plans include introducing service to additional airports in Chile along with adding branches in other major city centers.

“Circulo’s robust infrastructure – dealerships, body shops, maintenance centers and more – provide an excellent foundation for future growth and expansion,” said Paulo Rodriguez, AVP of Global Franchising – Latin America and the Caribbean at Enterprise Mobility. “Expansion into Chile is an important part of our global growth plan, which is designed to ensure our customers have greater access to the brands they know and love, no matter where they travel.”

The opening in Chile is just one of numerous recent franchise openings across the region with Enterprise, National and Alamo branches being introduced for the first time ever in the U.S. Virgin Islands last month. Following the opening of its first location at the Cyril E. King Airport in St. Thomas, the largest international airport in the U.S. Virgin Islands, the business plans to open more franchise branches and provide service on the other two main islands of St. Croix and St. John.

The Cayman Islands also welcomed the Enterprise Rent-A-Car brand last month, with a new branch that services the Owen Roberts International Airport in Grand Cayman being established to complement the National and Alamo branches that were already in operation. Future plans in the region include a new tri-branded airport location featuring Enterprise, National and Alamo that will service the island of Virgin Gorda in the British Virgin Islands.

Enterprise Mobility, through its franchisees, now operates in more than 30 countries and territories in Latin America and the Caribbean, covering the vast majority of countries in the region. Established in 1957, the business has a global presence with a network of more than 9,500 neighborhood and airport rental locations in more than 90 countries and territories and 90,000-plus global team members.

“All of our partners provide the world-class customer service and operational excellence that our customers have grown to know and love,” said Rodriguez. “We’re thrilled to deliver more unforgettable customer experiences for business and leisure travelers across the region.”

For more information, visit www.enterprisemobility.com.

About Enterprise Mobility
Enterprise Mobility is a leading provider of mobility solutions including car rental, fleet management, flexible vehicle hire, carsharing, vanpooling, truck rental, luxury rental, retail car sales and vehicle subscription, as well as other transportation technology services and solutions, to make travel easier and more convenient for customers. Enterprise Mobility, inclusive of its subsidiaries and franchisees, and affiliate, Enterprise Fleet Management, manage a diverse fleet of 2.3 million vehicles through an integrated network of nearly 9,500 fully staffed neighborhood and airport rental locations in more than 90 countries and territories. Privately held by the Taylor family of St. Louis, Enterprise Mobility manages the Enterprise Rent-A-Car, National Car Rental and Alamo brands.

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MOKE International releases redesigned vehicle to meet today’s demands

CaribPR Wire New York, NY, Friday, June 13, 2014 – It’s been some time, but the wait is over: the popular Moke is back and it’s undergone some slight modifications.  These include a shortened name – MOKE – as well as a slighter wider for spacious body.  The redesigned MOKE has been engineered to comply with today’s vehicle requirements, ensuring for a more enjoyable and smoother drive.

In May 2014, Alain Edery was appointed the Master Distribution rights for MOKE throughout the Caribbean. He is already working with a number of top automotive dealers throughout the Caribbean to appoint MOKE sub-dealers.

In mid-May, Alain took possession of the new MOKE on St. Barts. Mr. Edery, an experienced International Entrepreneur and Rental Car Operator, for more than eight years in St. Barts, sees the potential of the MOKE’s revival.

Mr. Edery, upon receiving the MOKE, said it exceeded his expectations – from both how it looks and drives. “I couldn’t be happier with this fun car.  The MOKE is turning heads as I am driving around the island people are constantly coming up to me to ask where they can get their own new MOKE.”

The original Mini MOKE has a long-standing history in the Caribbean.  Which makes sense since the MOKE is a representation of the carefree, tropical island lifestyle.  People who waited for the MOKE’s revival won’t have to wait much longer.

It has been over 20 years since the last new Moke entered the Market.  Moke International has started producing the Mokes with the Caribbean being one of the initial five launch territories. The Caribbean is the superlative location for the MOKE because of its ideal weather, tourism-based economies and lifestyle the MOKE brand embraces. People will use the MOKE as their mode of transportation to relax while on vacation, enjoying the wind in their hair and sun on their backs.

MOKE International is pleased to have Mr. Edery on board because he understands MOKE and what it stands for. To learn more about MOKE International and the latest release, check out www.mokeinternational.com.

Contact Details

CARAIBCAR

Saint Jean

97133 Saint Barthélemy

FRENCH WEST INDIES

Tel: +590 590 275 258

mob: +590 690 343 442

mob: +33 6 80 87 57 79

Email: [email protected]